The BDR-203BK is our first Blu-ray writer to achieve write speeds of 8X on Single Layer (25GB SL) and Dual Layer (50GB DL) BD-R discs.

The BDR-203BK is our first Blu-ray writer to achieve write speeds of 8X on Single Layer (25GB SL) and Dual Layer (50GB DL) BD-R discs.
Now available on an OEM basis across Europe via our distribution network, the BDR-203BK is expected to cost in the region of €250 (although prices will be set by distributors).

The BDR-203BK is also compatible with a wide range of Blu-ray, DVD-R/RW, +R/RW, DVD-RAM and CD media types, with key specifications also including:

2X write speed for BD-RE (SL and DL)
16X write speed for DVD-R/+R
8X write speed for DVD-R DL/+R DL and
32X write speed for CD-R media.
With strong performance and features to enhance read/write accuracy, the BDR-203BK adds further momentum to the growing demand for Blu-ray devices.

Writes up to 8X speed on recordable Blu-ray Discs.

Product highlights:
BD/DVD/CD compatible OPU
The optical pickup unit on the BDR-203BK achieves a maximum recording speed of 8X on Single and Dual Layer BD-R media and 2X on BD-RE Single and Dual Layer rewritable media.

Proprietary high-quality technologies for both BD and DVD discs
A range of technologies are incorporated into the BDR-203BK to enhance read/write capabilities. These include:

Ultra DRA: suppress vibration when reading and writing , a technology based on know-how that Pioneer has been cultivating in the development of DVD writers.
Limited Equalizer LSI : dramatically improves reading reliability
Multi-Effect Liquid Crystal Tilt Compensator: this advances recording and playback characteristics by adding correction to the laser beam which compensates for disc impurities such as titled media and media of various thickness.
Software support
The BDR-203BK includes CyberLink’s Blu-ray Disc Suite 6 to enable the creation and playback of BD movies and the creation and playback of DVDs and CDs.

ASUS Bags Prestigious 2009 Red Dot Design Awards

ASUS Bags Prestigious 2009 Red Dot Design Awards

Innovative Eee PC™, Notebooks and EeeKeyboard PC Garner Top Honors with Innovative Designs

For distinctions in high quality design, ASUS has received the prestigious 2009 red dot design awards for the Eee PC™ S101, the EeeKeyboard PC, the ASUS S121 and P30 notebooks, and the ASUS Chocolate notebook keyboard. Furthermore, the ASUS RT-N17 wireless storage router and ASUS L-Series laptop bags also won red dot design Honourable Mention awards.

The international red dot design award ranks among the largest and most famous design competitions in the world. Each year an international jury reviews and evaluates the submitted products according to stringent criteria like degree of innovation, functionality and the formal quality of the product. This ensures that the seriousness of the competition and its international acceptance is upheld.

ASUS is proud to present the red dot award: product design 2009 winners:

Eee PC™ S101
The ASUS Eee PC™ S101 is exquisitely designed for fashion forward individuals who view style as much of a factor of success as substance. Boasting a wholly reforged exterior in four gorgeous colors—Brown, Champagne, Graphite or Pink—accentuated with delightful details such as premium Infusion finishes and crystal-adorned hinges, a successful melding of fashion and functionality easily situates it at the pinnacle of portable computing.

ASUS S121 notebook
The ASUS S121 notebook was born of a desire to fulfill the demanding needs of today’s busy executives, as well as keeping them looking stylish wherever their work takes them. Dressed to impress, the S121 sports a majestic glossy brown finish with shimmering fibers that graces the LCD lid, while CRYSTALLIZED™ – Swarovski Elements masterfully imbedded into intricately crafted metallic hinges add a touch of class, reminiscent of a pair of marquis-cut diamond cuff-links on a business suit. To further complete this fusion of high fashion and functionality, exquisite leather-wrapped palm rests are housed within a svelte 2.3cm profile and feather-light 1.45kg body. Coupled with a comfortable 12.1” screen, up to 250GB of hard disk space and 8 hours of battery life with the exclusive ASUS Super Hybrid Engine, the ASUS S121 has redefined the meaning of digital luxury.

EeeKeyboard PC
The most innovative and exciting computer available today, the space-saving and supremely portable EeeKeyboard PC offers the complete functionality of a desktop PC in a slim and stylish keyboard that weighs under 1kg. It easily turns any big-screen TV or LCD monitor into a fully functional PC and video/audio transmission device via its Ultra Wide Band Wireless connectivity—making it suitable for any modern home. A 5-inch touch panel provides users with an interactive and intuitive means of controlling the screen cursor.

ASUS P30 notebook
The ASUS P30 notebook helps deliver a total solution for secure and trusted mobile computing. It features outstanding power efficiency with the ASUS Super Hybrid Engine (SHE); while the ASUS Xpress Charge feature speedily recharges the notebooks. It also delivers outstanding portability, being less than 1 inch in thickness and only 3.3lbs in weight. The P30 also delivers secure data protection that encompasses: HDD ShockShield Protection to help prevent hard drive data loss by shock absorption; added security via the ASUS AI Pre-Boot Finger Logon; the AI Secure Delete function; as well as an Anti-theft technology that helps locate the notebook in case of theft. Furthermore, the P30 delivers outstanding reliability with a sturdy design based on a Magnesium Skeleton, allowing users to rest assured that these notebooks will withstand the rigors of mobile computing.

ASUS Chocolate notebook keyboard
The ASUS Chocolate notebook keyboard highlights not only better ergonomic comfort, but also a visually cleaner appearance and more distinctive typing area. With a larger touch area, finger contact is increased dramatically and tight key spacing reduces dust accumulation. With a larger differentiation between the alphabetical keys and functional keys, smoother typing is achieved, and chances of typos reduced. The ditch on top of each keycap also allows the user’s fingers to locate and rest naturally on the keyboard, while hotkeys provide one-touch convenience. With a new area distribution, the central division of alphabetical keys is shifted more towards the center of the entire body, allowing the user’s typing position to be more in-line with the display screen. Combined with an improved aesthetic and more ergonomic typing gesture, the new ASUS Chocolate notebook keyboard aims to bring to users the best typing experience ever.

ASUS RT-N17
The ASUS RT-N17 is a wireless storage router that presents simple, convenient setup and usage for secure wireless networking within minutes. It encompasses EZ Setup for auto detection of prevailing WAN types and a manual-free setup for easy configurations. It also utilizes a Download and Upload Master feature for easy data transference to and from the router—without requiring a PC to be switched on. Furthermore, the RT-N17 provides easy backup solutions with just a push of a button and allows users to easily configure and utilize FTP / SAMBA / Printer / MFP sharing.

ASUS L-Series laptop bags
The ASUS L-Series laptop bags are part of the luxurious asus • COLLECTION lineup first created in 2008. Utilizing fabrics made from hi-tech nylon, the L-Shaped bags are lightweight, yet rugged to withstand moisture and constant wear and tear. Furthermore, with a perfectly constructed cut complemented by deluxe leather-wrapped carry handles and adjustable web shoulder straps, the L-Series laptop bags are a masterful blend of both style and function, making them perfect companions for any occasion.
Please visit http://www.asuscollection.com for more details

World’s Most Intelligent Graphics Card Series Now Equipped with Upgraded Hybrid Cooler+

World’s Most Intelligent Graphics Card Series Now Equipped with Upgraded Hybrid Cooler+

ASUS ROG ENGTX260 MATRIX Features Automatic and Independent Speed Control for Dual Fansink to Deliver Extreme, Intuitive Cooling

ASUS, the world’s leading producer of top-quality graphics solutions, today launched the ASUS Republic of Gamers (ROG) ENGTX260 MATRIX/HTDI/896MD3 graphics card. This innovative piece of hardware comes equipped with the upgraded dual fansink Hybrid Cooler+ for automatic and independent fan speed control. Dubbed as the world’s most intelligent cards, the MATRIX Series are also equipped with ROG-exclusive technologies and features that unleash the full power of graphics cards, allowing gamers to enjoy unrivaled in-game visuals. The graphics cards are able to achieve this through several unique features, including:

Twin fan control application that provides independent adjustments to the Hybrid Cooler+ fans
Integrated hardware and software for total graphics card control
Customizable functions that provide a new level of control to gamers
Accurate adjustments of GPU and memory voltages
Total monitoring of GPU/memory/Power IC/ambient temperatures
Total monitoring of GPU/memory/board power consumption
Automatic fan speed control in relation to the world’s only advanced GPU loading detection
Energy efficiency that surpasses generic boards
A Perfect Response to Gaming NeedsComprising of sleek lines, a futuristic-looking Hybrid Cooler+ and a black circuit board, the ASUS ROG ENGTX260 MATRIX is instantly recognizable as a piece of top-notch gaming gear. The ROG logo, which is prominently emblazoned on the cooler, symbolizes the ROG’s promise to deliver extreme gaming performance. The ROG ENGTX260 MATRIX is also equipped with the ASUS Super Hybrid Engine (SHE), Hybrid Cooler+ technology and iTracker, which delivers 21% performance boosts in 3D mode while guaranteeing 48% less power consumption; or much quieter cooling in 2D mode in order to fulfill gamers’ varied needs.

Up to 21% Faster in 3D ModeThe ROG ENGTX260 MATRIX’s GPU and memory voltages are increased from 1.15V to 1.18V, and 1.92V to 1.93V respectively when it runs in 3D mode. This enhances the GPU, shader, and memory clock performances with boosts from 576MHz to 700MHz, 1242MHz to 1500MHz, and 2000MHz to 2300MHz respectively. Such unparalleled performance upgrades enable the ROG ENGTX260 MATRIX to increase its 3DMark Vantage Extreme Mode score from 4656 to 5623—an unbelievable 21% speed improvement when compared to any other reference designed board*. With such unprecedented performance, gamers can now truly feel the adrenaline rush of true-to-life graphical quality—only with the ASUS ROG ENGTX260 MATRIX.

Automatic Proactive Cooling with Hybrid Cooler+ Labeled as the most intelligent and innovative GPU thermal solution available today, the Hybrid Cooler+ drew its inspiration from Hybrid cars. With a revolutionary combination of the fan and heatsink on one card, the Hybrid Cooler+ delivers its targeted level of performance in the most energy-efficient manner possible. When required, the two fans and heatsink will work together for optimum cooling, with both fan speeds automatically and independently controlled via the world’s only advanced GPU loading detection. This provides users with proactive cooling and greater energy efficiency when encountering lower graphics utilization—much like Hybrid cars. Besides this unprecedented cooling capacity, the noise level of Hybrid Cooler+ is 20% lower than generically designed fansinks that produce 45dB—catering to users who require maximum cooling without excessive fan rotation noise.

Auto Hardware Detection and Adjustments with Super Hybrid Engine ASUS’ exclusive SHE technology showcases its intelligence via a two-fold process. SHE first gathers detailed information in regards to the GPU loading, temperature, memory and power IC; then it calculates an optimized solution for the best performance. All of this happens in real-time, without requiring any modifications or inputs from the user—making it easy to achieve multi-level GPU and memory voltage adjustments for the ultimate in graphical performance or maximum energy savings.

One-click Control over Graphics Card Performances with iTracker The iTracker feature is a component of ASUS’ exclusive SHE technology, and offers four default profiles (Optimized Mode, Gaming Mode, Power Saving Mode, and Default mode) for gamers who desire one-click control over their graphics card’s performance. This handy application also displays real-time graphics card information that includes: the GPU/shader/memory clock, GPU/memory voltage, GPU loading, GPU/memory/power IC/ambient temperature, and fan speed—serving as a one-stop, complete system information portal. In addition, the fifth profile (User Defined Mode) enables real-time adjustments to the GPU/shader/memory clock, GPU/memory voltage, and fan speeds to suit different individual requirements.

Up to 48% Power Saved and Quiet Cooling in 2D ModeWhen running in 2D mode and during periods of lower power consumption, the ROG ENGTX260 MATRIX automatically reduces GPU and memory voltages from 1.15V down to 1.05V and from 1.92V to 1.90V respectively for great energy savings. Additionally, the Auto Phase Switch technology optimizes the power supplied by the power phase for maximum power efficiency. By combining the exceptional voltage reduction with Auto Phase Switch technology, the ROG ENGTX260 MATRIX’s power consumption is lowered from 56.07W to 28.92W—an astonishing 48% in power savings when compared to any other reference designed board*. Furthermore, the Hybrid Cooler+ helps reduce fan rotation speeds in 2D mode, allowing users to enjoy much quieter cooling for more comfortable computing environments.

Apple Previews Developer Beta of iPhone OS 3.0

Apple Previews Developer Beta of iPhone OS 3.0
Beta Release Provides New SDK, Over 1,000 APIs & 100 New Features
Apple today previewed its iPhone OS 3.0 software and announced the immediate availability of a beta software release to registered developers. The iPhone OS 3.0 beta release includes an updated Software Development Kit (SDK) with over 1,000 new Application Programming Interfaces (APIs) including In-App Purchases; Peer-to-Peer connections; an app interface for accessories; access to the iPod music library; a new Maps API and Push Notifications. Apple also announced over 100 new features that will be available to iPhone and iPod touch users this summer including cut, copy and paste; MMS*; landscape view for Mail, Text and Notes; stereo Bluetooth; syncing Notes to the Mac and PC; shake to shuffle; parental controls for TV shows, movies and apps from the App Store; and automatic login at Wi-Fi hot spots. The iPhone OS 3.0 beta release will also include a new Voice Memo app and expanded search capability for all key iPhone apps, as well as Spotlight search across the iPhone or iPod touch.

“The new iPhone OS 3.0 is a major software release packed with incredible new features and innovations for iPhone customers and developers alike. It will keep us years ahead of the competition”, said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing.

The iPhone OS 3.0 beta software and SDK include over 1,000 new APIs and are available today for all iPhone Developer Program members to use for development and testing of their apps for iPhone and iPod touch. Included in these APIs is the ability to leverage the incredible purchase model of the App Store within apps. In-App Purchases will allow developers to offer subscription content and provide the ability to sell new content and features in a simple and secure process. Developers can also more easily create peer-to-peer games for iPhone and iPod touch by using Bluetooth.

Another key developer feature in the iPhone OS 3.0 beta software is the ability for apps to interface with hardware accessories, creating a whole new element of control for iPhone and iPod touch accessory developers as well as a new ecosystem of solutions for customers. Developers will also be able to use Apple’s new Maps API to integrate Google Mobile Maps services within their apps which will offer Google Map tiles, current location, custom annotations and geocoding. The iPhone OS 3.0 beta software includes the Apple Push Notification service which provides developers with a mechanism to alert users with sounds, text or a badge.

The new iPhone OS 3.0 software will be available to iPhone and iPod touch users this summer with over 100 new features including cut, copy and paste which can be done within or across applications; MMS to send and receive photos, contacts, audio files and locations with the Messages app; and the ability to capture and send audio recordings on the go with the new Voice Memo app. Landscape view will be available for Mail, Text and Notes. Search capabilities will be expanded, allowing customers to search within Mail, iPod and Notes or search across all key apps by typing a key word or phrase into the new Spotlight search, conveniently accessed from the Home screen.

The updated Stock app will add the ability to display recent company news and current trading information like opening or average price, trading volume or Market Cap, and will offer a landscape view to see a full screen of any stock chart. Customers will also be able to view shared calendars right on their iPhone with CalDAV support and sync their calendars with iCal, Yahoo, Google and Oracle.

Today, the groundbreaking App Store has more than 25,000 applications available to consumers, and 15 more countries have been added so the App Store is now available in 77 countries, allowing developers to reach more than 30 million iPhone and iPod touch users around the world. Developers set the price for their applications and retain 70 percent of all sales revenue. Apple covers all credit card, web hosting and infrastructure costs associated with offering applications on the App Store.

Pricing & Availability
The iPhone OS 3.0 beta software and SDK will be available for registered developers to download starting today from developer.apple.com. iPhone customers will be able to download the new iPhone OS 3.0 software for free this summer and iPod touch customers will be able to purchase a software update for $9.95 (US). International pricing available at launch.**

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Apple Announces Incredible New iPod shuffle

Apple Announces Incredible New iPod shuffle
World’s Smallest Music Player Now Talks to You
CUPERTINO, California — March 11th, 2009 — Apple today introduced the all-new iPod shuffle, the world’s smallest music player at nearly half of the size of the previous model, and the first music player that talks to you. The revolutionary new VoiceOver feature enables iPod shuffle to speak your song titles, artists and playlist names. The third generation iPod shuffle is significantly smaller than an AA battery, holds up to 1,000 songs and is easier to use with all of the controls conveniently located on the earphone cord. With the press of a button, you can play, pause, adjust volume, switch playlists and hear the name of the song and artist. iPod shuffle features a gorgeous new aluminium design with a built-in stainless steel clip that makes it ultra-wearable.

“Imagine your music player talking to you, telling you your song titles, artists and playlist names”, said Greg Joswiak, Apple’s vice president of iPod and iPhone Product Marketing. “The amazingly small new iPod shuffle takes a revolutionary approach to how you listen to your music by talking to you, also making it the first iPod shuffle with playlists”.

iPod shuffle is based on Apple’s incredibly popular shuffle feature, which randomly selects songs from your music library. And now, when you can’t remember the name of a song or an artist playing, with the press of a button iPod shuffle tells you the name of the song and artist. iPod shuffle can even tell you status information, such as battery life. With the ability to hold up to 1,000 songs and the VoiceOver feature, you can now easily switch between multiple playlists on your iPod shuffle. iPod shuffle can speak 14 languages including English, Czech, Dutch, French, German, Greek, Italian, Japanese, Mandarin Chinese, Polish, Portuguese, Spanish, Swedish and Turkish.

The new iPod shuffle comes in silver or black and features a sleek and ultra-wearable design with a built-in stainless steel clip. iPod shuffle is the smallest music player in the world and is incredibly easy to clip to almost anything and take with you everywhere you go. iPod shuffle features up to 10 hours of battery life.*

Pricing & Availability
The third generation 4GB iPod shuffle is now shipping and comes in silver or black for a suggested price of £59 (inc. VAT) through the Apple Store, Apple’s retail stores and Apple Authorised Resellers. iPod shuffle comes with the Apple Earphones with Remote and the iPod shuffle USB cable. iPod shuffle requires a Mac with a USB 2.0 port, Mac OS X v10.4.11 or later and iTunes 8.1 or later; or a Windows PC with a USB 2.0 port and Windows Vista, Windows XP Home or Professional (Service Pack 3) or later and iTunes 8.1.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

AMD Announces Next-Generation, Platform-Agnostic Tools for Increased Game Development Efficiency

AMD Announces Next-Generation, Platform-Agnostic Tools for Increased Game Development Efficiency

– GPU PerfStudio 2.0 offers developers new features and flexibility to help cut development time and improve game performance –

SUNNYVALE, CALIF. — 25th March 2009 –AMD (NYSE: AMD) today announced the availability of GPU PerfStudio 2.0, a free, platform-agnostic, next-generation AMD graphics application development tool for game developers, obtainable through a closed beta program. GPU PerfStudio 2.0 has been designed from the ground up to easily integrate with existing projects, and help to identify and resolve performance issues early in the development cycle. With these tools, AMD is bringing its unparalleled understanding of 3D graphics technology and the leadership of its line of ATI Radeon™ graphics cards to bear on the development process.
„The GPU PerfStudio 2.0 suite of tools is extensive, customizable and, most importantly, based on open standards, which is critical for developers looking to integrate them into their existing workflows,” said Neal Robison, director, Developer Relations, Graphics Products Group, AMD. „AMD is committed to arming developers with a full complement of hardware and development tools that help increase their development efficiency and improve 3D performance quality.”

New Features Help Reduce Development Time
With GPU PerfStudio 2.0, AMD is introducing a newly written GPU Performance Analysis tool and an extensive feature set including:

Frame Debugger, allowing developers to freeze applications on a single frame for detailed inspection;
Shader Debugger, for the live debugging of HLSL and ASM pixel shaders;
and Frame Profiler, which quickly identifies performance bottlenecks and optimization opportunities.

In internal testing of GPU PerfStudio 2.0, AMD software engineers measured significant time savings when searching for and resolving issues within games.

The new tools are immediately accessible to all game developers, requiring no modifications to existing code. GPU PerfStudio 2.0 delivers instant benefits to developers, enabling them to quickly identify algorithm and performance issues early in the development process, avoiding the hassle of discovering problems later in the development cycle and having to re-code particular game segments to get around them.

Flexible support, including the latest DirectX® 10.1 games
GPU PerfStudio 2.0 offers a number of unique capabilities that set it apart from other application development tools offered today, including support for DirectX® 10.1 enabling the production of the most advanced gaming titles possible today.

GPU PerfStudio 2.0 also offers platform flexibility with native support for 32-bit and 64-bit applications, including the ability to debug 32-bit applications on a 64-bit system. Developers also have the freedom to run GPU PerfStudio 2.0 on a different system from the application being debugged for a more flexible workflow.

The new tools also makes navigating often complicated cross-vendor development issues a thing of the past, taking a platform-agnostic approach to hardware support. No custom drivers are required in order to utilize the full feature set available on ATI Radeon graphics processors – GPU PerfStudio 2.0 works with the shipping ATI Catalyst™ driver.

GPU PerfStudio 2.0 is free for all developers and is available through a closed beta program. Interested developers may contact AMD at PerfStudio.Beta@amd.com.

About AMD
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and industry partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.

ATI FirePro™ V7750 From AMD Delivers Blazing Application Performance, Freeing Professionals to Create, Not Wait

ATI FirePro™ V7750 From AMD Delivers Blazing Application Performance, Freeing Professionals to Create, Not Wait

− New AMD professional graphics accelerator delivers high-end performance and 1GB frame buffer for under $1,000 −

SUNNYVALE, Calif. — 26th March 2009 –AMD (NYSE: AMD) today announced the availability of the ATI FirePro™ V7750 graphics accelerator for the high-end market, ideally suited for graphics professionals working in engineering, digital content creation and scientific fields. These professionals need a 3D graphics accelerator that can quickly handle large models and shader-intensive applications, while delivering accurate color reproduction and superior visual quality. The ATI FirePro V7750 delivers features that matter most to these users at $899 MSRP.
“Creating astounding visuals for movies is a tremendous challenge – it has to look absolutely perfect, but time is always of the essence,” said Jabbar Raisani, visual effects expert, Troublemaker Studios. “The ATI FirePro V7750 graphics accelerator helps me achieve flawless effects fast by speeding up rendering so I can focus on creating content rather than waiting for it. I need stable and robust performance graphics hardware to get the job done quickly and the ATI FirePro V7750 is the perfect solution.”

“AMD technology helps me stay ahead of the artistic curve. Their new workstation graphics are playing a key role in the realization of my upcoming movies,” said Robert Rodriquez, Director, Troublemaker Studios.

”With the introduction of the ATI FirePro V7750 graphics accelerator, AMD’s ATI Professional Graphics group is well positioned to increase its presence in the high-end segment of the market, complementing our solid showing in the entry-level and mid-range,” said Janet Matsuda, senior director, AMD Professional Graphics. “Professional content creators will appreciate the ATI FirePro V7750’s outstanding application performance, 1GB of frame-buffer memory and 30-bit display pipeline – all available for under a thousand dollars.”

The ATI FirePro V7750 graphics accelerator is available on HP Workstations. Companies use HP workstations to design everything from running shoes to race cars, animated characters to deep-sea submersibles, and to manage everything from billions of dollars of tradable securities to mission-critical IT environments.

“HP delivers workstations that provide a superior performance and user experience for professionals at the top of their fields,” said Jeff Wood, director of Worldwide Marketing, Workstations, HP. “We continue to work with AMD to deliver quality products that serve our customers’ needs.”

Based on a new generation GPU with 320 unified stream processing units, the ATI FirePro V7750’s ultra parallel processing architecture maximizes throughput by automatically directing graphics horsepower where it’s needed. Intelligent management of computational resources enables enhanced utilization of the GPU to enable real-time rendering of complex, large models and scenes while increasing interactivity when animating. In addition, the card accelerates ATI Stream applications, utilizing the GPU to offload the CPU for specific compute-intensive workloads.

“AMD has been gaining market share for the last three quarters of calendar year 2008,” said Dr. Jon Peddie, of Jon Peddie Research, “And even though the fourth quarter was a tough quarter for the workstation market as a whole, AMD could at least take some consolation in the strength of its professional graphics product line-up, which is as compelling as anything in the industry and delivers industry-standard ViewPERF scores that back up their thrust at all price points.”

The ATI FirePro V7750 also features cutting edge connectivity capabilities, including multiple DisplayPort outputs and a Dual Link enabled DVI output, which together, generate a multi-monitor desktop of more than 5000 pixels wide in a single-slot form factor. With 1GB of frame buffer memory and a 30-bit display pipeline, the ATI FirePro V7750 enables rendering of more accurate color reproduction and superior visual quality of complex and large data sets.

“SolidWorks® users demand products with superior performance, such as the ATI FirePro V7750, to enable real-time rendering but without the traditional hang-ups,” said Nick Iwaskow, Manager of Alliances, Dassault Systèmes SolidWorks Corp. “The top-to-bottom feature set and performance of the new ATI FirePro™ product family can give our SolidWorks users the efficiency to boost productivity and creativity.”

Designed and engineered to operate in a wide range of professional operating environments, including Microsoft Windows® XP, Windows Vista® and Linux, ATI FirePro 3D graphics accelerators are thoroughly tested and certified at AMD test labs based on industry standards. AMD works closely with leading ISV partners, including Autodesk and Dassault Systèmes, to implement optimizations that enable their software solutions to take better advantage of the latest hardware developments.

Pricing and Availability
The new ATI FirePro V7750 graphics accelerator is available now with an MSRP of $899. ATI FirePro graphics accelerators are available from OEMs, system integrators and channel partners worldwide.

Get more information on ATI FirePro V7750 graphics accelerator on AMD.com
Check out the supporting videos for the new ATI FirePro™ V7750 graphics accelerator:
Dan Schikore, Vice President of Engineering, CEI
Stuart Reed Director of Product Systems and Graphics Development Group of Dassault Systèmes SolidWorks Corp.
Ron Bates, Manager of Graphical Applications, Dassault Systèmes SolidWorks Corp.
Paul Sagar, Product Manager, Computer Aided Design Solutions, PTC Team members from Troublemaker Studios
About AMD
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.

AMD Demonstrates Optimized Executions of Havok Middleware on AMD platforms

AMD Demonstrates Optimized Executions of Havok Middleware on AMD platforms

– Balanced Platform of CPU + GPU Processing Delivers Optimal Game Experience –

SAN FRANCISCO, Calif. — 26th March 2009 –Advanced Micro Devices, Inc. (NYSE: AMD) and Havok, the premier provider of interactive software for physics simulation and content development, are presenting new, optimized executions of Havok’s physics middleware on AMD platforms at the 2009 Game Developers Conference. The demonstrations include the first OpenCL supported execution of Havok Cloth™.

Havok offers a complete modular suite of products that help visual and interactive content developers create more realistic games and cinematic special effects. As the latest software developer to take advantage of ATI Stream technology to leverage multi-core architectures and accelerate execution of highly parallel functions, like real-time cloth simulation, Havok will enable game developers to offer improved performance and interactivity across a broad range of OpenCL capable PCs. AMD has recently introduced optimized platform technologies, such as “Dragon” desktop platform technology, which balance performance between the CPU and GPU with ATI Stream technology to deliver outstanding value.

“Havok is committed to delivering highly optimized cross-platform solutions to our game customers and we are pleased to be working with AMD to ensure that gamers enjoy a great user experience when running Havok-powered games on AMD platforms,” said David Coghlan, vice president of development for Havok. “Unlocking the parallel processing capability of AMD’s hardware provides real advantages to our customers, and the greater the total computing resources available, the better the gaming experience developers can deliver.”

„Havok’s awesome toolset has allowed us to deliver astonishing physics interactions in our games, including detailed real-time destruction and complex ragdoll models, and we are excited about using ATI Stream technology to pursue more astounding in-game accomplishments,” said Andrey Iones, chief operating officer of Saber Interactive. “We are excited that AMD and Havok are working together and leveraging an open standard like OpenCL.”

Additional detail on ATI Stream technology can be found at http://www.amd.com/stream.

About AMD
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and technology partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.

AMD Demonstrates Live Migration between Three AMD Opteron™ Processor Generations with Industry-Leading Virtualization Capabilities

AMD Demonstrates Live Migration between Three AMD Opteron™ Processor Generations with Industry-Leading Virtualization Capabilities

Microsoft, Sun Utilize AMD-V™ Technology to Drive Leading Virtualization Products and Performance

SUNNYVALE, Calif. — 24th March 2009 –Continuing its momentum and leadership in virtualization technology, Advanced Micro Devices, Inc. (NYSE: AMD) today released the first video and images demonstrating live migration across three generations of AMD processors on VMware ESX 3.5, including the Six-Core AMD Opteron™ processor code-named “Istanbul.” Live Migration of virtual machines across physical servers is key to providing superior flexibility for managing today’s data centers. Additionally, AMD is highlighting its continued, cooperative development efforts with Microsoft as evidenced in Windows Server 2008 R2 Hyper-V™, which is available today as a beta and adds support for AMD-V™ technology with Rapid Virtualization Indexing. The new 45nm Quad-Core AMD Opteron processor provides scalable performance for both Windows Server 2008 Hyper-V and Microsoft Hyper-V Server 2008 and has received support from all four global OEMs.
“The AMD ecosystem of hardware and software partners like Microsoft, Sun and VMware illustrates a strong confidence in the advanced virtualization capabilities AMD-V offers,” said Margaret Lewis, director, Commercial Solutions, AMD. “Enabled in part by RVI, Live Migration across our 65-nm and 45-nm Quad-Core and upcoming Six-Core AMD Opteron processors provides further evidence of the flexibility of AMD-V technology for data center customers upgrading their systems.”

Last week Sun Microsystems posted a new 8P, 32-core world-record result on the VMmark benchmark, measuring the performance and scalability of applications running in virtualized environments based on VMware products. This top VMmark score was achieved on a Sun Fire™ X4600 M2 server powered by Quad-Core AMD Opteron processors. More information on leading VMmark scores for 2P, 4P and 8P AMD Opteron processor-based systems can be found at http://links.amd.com/a3zb.

About AMD
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.

AMD Hosts Virtualization Webcast with Industry Partners

AMD Hosts Virtualization Webcast with Industry Partners

Sunnyvale, Calif. — 23rd March 2009 —
WHAT:
As part of “Virtualization Ecosystem Month,” AMD’s month-long celebration of virtualization technology and the innovation of its virtualization partners, AMD is hosting a webcast with three leading virtualization software companies to discuss and answer questions about hardware-assisted virtualization.

Partners participating in the webcast include Oracle, Sun Microsystems and VMware. AMD’s Earl Stahl, vice president of Software Development, will serve as moderator. The discussion will touch on multiple topics relating to hardware-assisted virtualization including benefits of the technology and upcoming challenges. The webcast will include a Q&A session and audience questions will be asked via the chatroom.

WHEN:
Wednesday, March 25, 2009 at 9am PT/12 pm ET.

WHY:
AMD works with a dynamic ecosystem of virtualization software partners to ensure its hardware provides a high-performance and power-efficient foundation for running their software. As more businesses look to implement virtualization technology for cost savings and consolidation benefits, it is important to understand the performance and power efficiency boosts experienced with running the virtualization software on hardware that is optimized for the technology.

WHERE:
The AMD Unprocessed Mogulus channel and Spiceworks Virtualization Community

AMD QUOTE:
“This webcast provides a great opportunity for AMD and our partners to openly discuss the significant benefits customers can achieve with virtualization technology and the important role hardware plays in ensuring the virtualization software is performing at its best,” said Earl Stahl, vice president, software development, AMD.

To read more about AMD and its partners’ thoughts on virtualization technology, please visit: http://blogs.amd.com/virtualization.

About AMD
Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and technology partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.